Alongside day-to-day business, it’s been fulfilling to support such committed people, driving valuable initiatives to make lives better across the globe.

Charity development
Enabling good causes

Over the years, we’ve enjoyed using our sales and marketing skills to support numerous multi-million-pound fundraisers.

Engaging with A-list celebrity audiences to raise valuable charity funds. Choreographing glamourous charity auctions.

Event promotion and production for shows headlining with the likes of Sting, Lionel Richie, Beyonce and Van Morrison.

It’s been fulfilling, helping charities including UNICEF, Great Ormond Street Hospital, Amber Foundation and Cantor Relief Fund, being in the hot seat to help deliver their valuable initiatives.

Watch Amber Foundation’s fundraising video:

5-mins to close the deal

There are skills learned from our charity event work that directly translate into aspects of the SalesTorque High-Performance training videos.

We’ve choreographed the visual support and spoken ‘pitch’, given by the auctioneers at over a dozen high profile charity auctions.

Focusing on the psychological dynamics between the guests, the bidders and the auctioneer is fascinating. Get the flow right and a stalled bid can be enlivened. Time it perfectly, introducing the right ingredients at the right time and the lot will often sell for a far higher price…

…Treat closing a high-value deal with the same attention to detail and the results can be equally rewarding.

Raising over £8m for great causes